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We do things the improper way for the proper results, because we care. We care about there being fewer shitty brands in this world. We care about your brand doing something great. We care about not following the rules. Why? Because our work is about truth, it’s about information, it’s about visual justice. Submit at your own disgression.

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Brand Identity

Project Info

2018

The Gig

To develop an identity for a new barber studio in Mermaid Beach.

The Game

The direction was simple and right up our alley; inspired by Japanese fashion and 90’s American skate culture. Our love for youth culture organically played it's role in the conceptualisation and development of the branding.

The Play

Strategy
Naming
Brand Identity
Visual Identity
Creative Direction
Print Rollout
Digital Rollout
Social Strategy
Seven&One Studio was founded in 2018 with a mission to bridge the gap between modern mens hairdressing and traditional barbering.
Seven&One Studio's minimal interior design and black barber chairs
Seven & One Studio's gift card photographed with a barber's razor
A photo of Seven & One Studio's business cards shot next to their Supreme hair clippers
Seven & One Studio's product suite with black shirt and hat, and stamped brown kraft bags
A photo of the full suite of Seven & One Studio's products
A closeup photo of Seven & One Studio's tshirt neck labels with the brand's barcode inspired design
A photo of the back of Seven & One Studio's black tshirt with white barcode printed
A photo of the 2 barbers sitting in the barber chairs at Seven & One Studio
A clean photo of Seven & One Studio's white business cards with black printing
THE END. WHAT'S NEXT?
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