Platypus Kickmas Campaign '18
As a follow up to our 2017 ‘Freshest Holla Days Ever’ campaign, we worked with Platypus once again to deliver a new campaign where we had to develop an interactive concept containing a heavier digital presence and eye catching content for visual merchandise.
The concept contained a variety of ideas including in-store giveaways and online competitions that spanned 20 days over the Christmas holidays at 90 stores across Australia and New Zealand.
CLIENT: Platypus Sneakers
CONCEPT CREATION: Nic Nichols
CREATIVE DIRECTION/DESIGN: Brandon Els
ILLUSTRATION: Nato Floral
ANIMATION DESIGN: Lee Evans
WHAT WE DID:
Concept Development, Visual Identity, Art Direction, Illustration, Animation, Print, Digital, Visual Merchandise